Legal
uu7 Privacy Policy — How We Protect Your Personal Data
Your privacy matters to uu7. This policy explains exactly what personal information we collect from players in Bangladesh, how we use it, who we share it with, and how you can exercise your data rights at any time.
Overview
Introduction and Scope of This Policy
Last updated: January 2026
This Privacy Policy ("Policy") describes how uu7 ("we", "us", "our") collects, processes, stores, and protects personal data about users ("you", "the User") who access or use the uu7 platform, including via the website at uu7.one. This Policy applies to all personal data collected through account registration, deposits, withdrawals, gameplay, customer support interactions, and any other activity conducted through the uu7 platform.
By registering an account or using the uu7 platform, you acknowledge that you have read and understood this Policy and consent to the collection and use of your personal data as described herein. If you do not agree with any part of this Policy, you must not use the uu7 platform. We may update this Policy from time to time; continued use of the platform after an update constitutes acceptance of the revised Policy.
SSL Encrypted
All data in transit is protected by SSL encryption.
No Data Selling
We never sell your personal data to third parties.
Your Access Rights
You may request access to your stored personal data at any time.
Deletion Rights
You may request deletion of your personal data, subject to legal retention obligations.
Section 1
Information We Collect
uu7 collects personal data that you provide directly when using the platform, as well as data collected automatically through your use of the service. The categories of personal data we collect include, but are not limited to, the following:
- Identity information: your full name, date of birth, and any government-issued identification document details provided during KYC verification (e.g. National ID card, passport details).
- Contact information: your registered mobile phone number (used for account access and verification), and email address if provided.
- Financial information: transaction records including deposit amounts, withdrawal amounts, payment method identifiers (e.g. bKash wallet reference numbers, Nagad references), and account balance history. We do not store full card numbers; card transactions are processed by PCI-compliant payment processors.
- Usage and technical data: IP address, device type, operating system, browser type, pages visited on the uu7 platform, session duration, game history, and betting history.
- Communications data: records of any correspondence between you and uu7 customer support, including support chat logs, email exchanges, and the content of any complaint or feedback submitted.
Section 2
How We Use Your Information
uu7 processes your personal data only for legitimate purposes directly related to operating the platform and providing services to registered players. The lawful bases on which we rely for processing include performance of a contract, compliance with legal obligations, and our legitimate business interests. The specific purposes for which we use your personal data are set out below.
Account Management and Service Delivery
We use your identity and contact information to create and manage your uu7 account, verify your age and identity, process deposits and withdrawals through bKash, Nagad, Rocket, Upay, and other supported payment methods, deliver gameplay services, and communicate important account notifications to you.
Fraud Prevention and Regulatory Compliance
We process financial and usage data to detect, prevent, and investigate fraudulent activity, money laundering, and other prohibited conduct. This includes monitoring for unusual transaction patterns, verifying the source of funds where required, and cooperating with financial regulators and law enforcement authorities where legally obligated to do so.
Responsible Gaming
We use gameplay and transaction history data to support responsible gaming obligations, including identifying patterns consistent with problem gambling, applying deposit limits or self-exclusion restrictions requested by the user, and providing appropriate intervention information where required.
Platform Improvement and Analytics
We use aggregated and anonymised usage data to understand how players interact with the uu7 platform, identify technical issues, improve platform performance, and optimise the user experience for players in Bangladesh. Where analytics involves personal data, it is processed on the basis of our legitimate interest in improving the service we provide.
Section 3
Sharing of Personal Data
uu7 does not sell, rent, or trade your personal data to any third party for commercial purposes. We may share your personal data only in the specific, limited circumstances described below. In all cases, data sharing is subject to appropriate data protection safeguards.
- Payment service providers: We share transaction reference information with bKash, Nagad, Rocket, Upay, Visa, and Mastercard processing partners strictly to the extent necessary to process your deposits and withdrawals. These providers are contractually bound to process your data only for payment processing purposes.
- Game and platform technology providers: We share account session tokens and gameplay data with certified game providers (such as Pragmatic Play, Evolution Gaming, Ezugi, and Spribe) solely to deliver the game content you request. These providers operate under strict data processing agreements.
- Legal and regulatory authorities: We may disclose personal data to law enforcement agencies, financial intelligence units, or regulatory bodies where required to do so by applicable law, a court order, or in connection with the prevention and detection of financial crime.
- Fraud and security partners: We may share flagged account data with third-party fraud detection services and security providers where there is a reasonable suspicion of fraudulent activity, money laundering, or abuse of our platform.
No Commercial Sale of Data
uu7 will never sell, license, or otherwise commercially exploit your personal data to advertising networks, data brokers, or unrelated third parties. Your data is used solely to operate and improve the services you use on the uu7 platform.
Section 4
Data Security Measures
uu7 implements industry-standard technical and organisational measures to protect the personal data of all registered players against unauthorised access, accidental loss, destruction, or disclosure. Our security infrastructure is designed specifically for a financial services context, recognising that our platform handles sensitive payment and identity data for players across Bangladesh.
While uu7 takes all reasonable steps to protect your personal data, no online platform can guarantee absolute security against all possible threats. You are responsible for maintaining the security of your own account credentials. If you suspect that your account has been compromised, please contact support at [email protected] immediately.
Encryption in Transit and at Rest
All data transmitted between your device and the uu7 platform is protected by SSL/TLS encryption, the same standard used by major Bangladeshi banks including Dutch-Bangla Bank and BRAC Bank. Sensitive data stored on our servers, including financial records and identity documents, is encrypted at rest using AES-256 or equivalent standards.
Access Controls and Internal Policies
Access to personal data within uu7 is restricted to authorised personnel who require it for legitimate operational purposes. All staff with access to personal data are subject to confidentiality obligations. Access logs are maintained and reviewed regularly. Where a data breach affecting your personal data occurs, we will take prompt remedial action and notify affected users in accordance with applicable legal requirements.
Section 5
Cookies and Tracking Technologies
uu7 uses cookies and similar tracking technologies on the platform to ensure proper functionality, maintain your logged-in session, remember your preferences, and collect anonymised analytics data. By using the uu7 platform, you consent to the use of cookies as described in this section. You may adjust cookie preferences through your browser settings, though disabling certain cookies may affect platform functionality.
- Essential cookies: Required for the platform to function. These include session authentication cookies that keep you logged in and security cookies that help prevent cross-site request forgery. These cannot be disabled without disrupting core platform functionality.
- Functional cookies: Used to remember your preferences such as language settings and display options, so you do not need to reconfigure them each time you visit the platform.
- Analytics cookies: Used to collect anonymised data about how users navigate the platform, which pages are most visited, and where technical errors occur. This data is used in aggregate form only and is not linked to your individual account.
You can control or delete cookies through your browser settings. Please note that blocking essential cookies will prevent you from logging in to your uu7 account. For most mobile browsers on Android and iOS devices commonly used in Bangladesh, cookie settings are accessible under the browser's Privacy or Site Settings menu.
Section 6
Your Data Rights
As a user of the uu7 platform, you have rights in relation to the personal data we hold about you. To exercise any of these rights, please contact our support team at [email protected] with your registered account details and a clear description of your request. We will respond within a reasonable timeframe. Please note that some rights are subject to legal exceptions, particularly where data must be retained to comply with anti-money-laundering regulations or other legal obligations.
Right of Access
You have the right to request a copy of the personal data uu7 holds about you. Upon a valid request, we will provide you with a summary of the categories of personal data held, the purposes for which it is processed, and the recipients or categories of recipients to whom it has been disclosed. We will aim to respond to access requests within 30 days.
Right of Rectification
You have the right to request correction of any inaccurate personal data we hold about you. If you believe that any information in your uu7 account profile is incorrect or incomplete, you may request that we correct or complete it. We will action valid rectification requests promptly, subject to identity verification.
Right of Erasure
You may request that uu7 delete the personal data we hold about you. We will honour erasure requests where there is no legal obligation requiring us to retain the data — for example, where data retention is mandated by anti-money-laundering regulations or financial record-keeping requirements, we are legally obliged to retain that data for the prescribed period regardless of an erasure request. Closing your account does not automatically result in immediate erasure of all data.
Sections 7–9
Data Retention, Minors, Policy Updates and Contact
Data Retention: uu7 retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law. Account data is retained for the duration of the account relationship and for a minimum period thereafter as required by applicable financial regulations. Transaction records and KYC documents may be retained for up to seven years following account closure to satisfy legal record-keeping obligations. Anonymised analytics data may be retained indefinitely.
Minors: The uu7 platform is strictly for adults aged 21 and above. We do not knowingly collect personal data from persons under the age of 21. If we become aware that personal data has been collected from a person under 21, we will take immediate steps to delete that data and close the associated account. If you believe a minor has registered on the uu7 platform, please notify us immediately at [email protected].
Policy Updates: We reserve the right to update this Privacy Policy at any time. When we make material changes, we will post the revised Policy on this page with an updated effective date. Where changes significantly affect how we process your personal data, we will endeavour to notify registered users directly. Your continued use of the uu7 platform following any update constitutes your acceptance of the revised Policy.
Contact Us About Privacy
For any privacy-related queries, data access requests, rectification requests, or erasure requests, please contact the uu7 support team. Email: [email protected]. Please include your registered account mobile number and a clear description of your request. We aim to respond to all privacy requests within 30 days Bangladesh Standard Time (BST, UTC+6). Support is available 24/7.
Your Privacy is Protected — Start Playing Safely
uu7 keeps your data secure so you can focus on what matters — great games, live cricket betting, and fast BDT payments via bKash and Nagad.